For over 30 years Humminbird has manufactured the worlds’ favorite range of Fishfinders. To get to the forefront of the industry Humminbird has driven technological development that has, amongst other things, seen them create a raft of new releases, including the innovative 360 Imaging and Side Imaging technologies. Humminbird Fish Finders are now providing recreational and professional anglers the best on water experience possible and giving you the most advanced tools.
The Humminbird brand is manufactured by the Marine Electronics Group of Johnson Outdoors (Nasdaq: JOUT). At a state-of-the-art facility in Eufaula, Alabama, Humminbird designs, engineers and manufactures sonar and electronic products primarily for the consumer market.
Humminbird products are now available in over 100 countries through their local dealers and distributors and BLA Distribution (Boating Lifestyle Adventure) is responsible for wholesaling of all Humminbird, Minn Kota and Cannon products throughout Australia, New Zealand and Oceania.
BLA Distribution is Australasia’s largest supplier of internationally respected Boating, Lifestyle and Adventure products to over 3000 retail and OEM businesses.